The barrel symbolizes part of the process, the moment in which the tequila acquires added flavors from tannins which in turn provide woody notes, toasted flavor and aromatic notes (vanilla, honey, pepper, etc.).

Within it, we capture figures that become unique themes originating from our Mexico (jimadores, golfers, cockfighting, among others).

Its representation of aging dates back to the Roman conquest of the Welsh, who at the time discovered that the Welsh stored their beer in wooden barrels while they stored it in clay containers (difficult to carry and easy to break). They acquired their barrels to transport their wines (where they now did not load but rolled, facilitating their transportation and using a more resistant method) and the surprise was the new flavor provided by them.

Softer taste and smell.